Verify website

Bing Webmaster Tools

Verify a website to track crawling, indexing and search performance in Bing. Available AI Performance reports show how often Bing’s supported AI experiences cite your pages.

Why it matters

If a new or changed page is missing from Bing, URL Inspection helps you check whether Bing has discovered or indexed it. Start there after a site launch, redesign or change of address.

Step by step

  1. Choose your website

    Open Bing Webmaster Tools and sign in. Add the website directly or import an existing, verified Google Search Console property.

  2. Verify site ownership

    If you add the site directly, choose a verification method the dashboard offers. Depending on your setup, options can include a DNS change, a meta tag, an XML file or Domain Connect. Ask your website or DNS administrator to handle changes they control.

  3. Submit a sitemap and inspect important URLs

    Use Sitemaps to submit the sitemap address. Check important pages in URL Inspection for crawl or index issues.

  4. Review available reports

    Use search performance reports to check how the website is doing. Review AI Performance if it is available for your property. Citation data describes activity within the supported surfaces.

Check the result

Confirm the website property shows as verified and the sitemap is listed. A property in this dashboard does not create a Bing Maps listing.